In the week following the inauguration of Donald Trump as the 45th president of the United States, our newsfeeds have been full of headlines about policy changes, the Women’s March, and Twitter feuds. However you feel about the new administration, we’re guessing that, like us, you might be a little tired of political news. And
If you visited our blog last week, you may have noticed our new series, where we promise to share a taste of some of our favorite headlines from the week (if not, check it out here). Well, in true series form, we’ve come back for a second round. Below is a quick roundup of our
To say that marketing content is abundant would be a serious understatement. Every day, marketing professionals from every industry are sharing their knowledge on topics ranging from the meaning of different colors in direct mail to the ways that artificial intelligence is changing the marketing game – and everything in between. So what does this
Another year, another round of changes to postage rates from the United States Postal Service. Last November, the USPS received approval from the Postal Regulatory Committee (PRC) to move forward with price changes for 2017, which will take effect on Sunday, January 22. The updated pricing affects mail, including First-Class and Standard Mail rates, as
What could your favorite nonprofit do with $1,000? Now, you have the chance to find out! On Giving Tuesday, Extend Your Reach will make a no-strings-attached $1,000 donation to a worthy nonprofit organization – but we need you to tell us who it should go to. Visit us on Facebook, Like our page, and comment
Fall is here, which means changing leaves, pumpkin spice lattes… and the official countdown until the holiday season. It also means that savvy marketers like you are probably thinking about what you can do to boost business around the end of the year. Whether you’re a retailer planning a Black Friday promotion, a service provider
By: Kim Farrow This is the third and final installment in the series about my learnings at Social Mitten, Michigan’s largest social media conference, hosted by Social Media Club Great Lakes Bay. If you’re just tuning in, be sure to check out part one and part two! — In the final installment of the series,
By: Kim Farrow This is the second part of a three part series about my learnings at Social Mitten, Michigan’s largest social media conference, hosted by Social Media Club Great Lakes Bay. If you haven’t already, check out part one. — The theme for this second set of lessons? The larger role of marketers.
By: Kim Farrow NOTE: This post started out as a quick summary of my main takeaways from Social Mitten 2016. But as I wrote, I found it was important to go more in depth with each lesson – which is why I’ve decided to break them up into three posts based on theme. This is
By Don Fare Many of us have a list of things we want to accomplish in our life. The list could include career advancement, education goals, family, and, in my case, skydiving. Inspired by George H.W. Bush, who went skydiving at the young age of 90, I decided to give it a go myself. I
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