Friday is here again, and you know what that means. No, it’s not lighter traffic on your commute or the opportunity to leave work at 3 p.m. to make your afternoon tee time… It’s time for Our Favorite Headlines! This week, our roundup is focused on a few of our favorite things: direct mail, print
Lists, lists, lists! We must admit that we’re big fans of “listicles” at Reach; that is, blog posts and articles that are broken up into a numbered list format. (Think every article from Buzzfeed, circa 2012.) Listicles are great a great way to spread your wisdom because the numbered format and subheads are easy to
This Friday, our favorite headlines are just about as random as the weather has been in Michigan this summer. From cooler temps a few weeks ago, to the storms that left thousands without power last weekend, to this week’s relentless humidity, we’ve seen (almost) the full spectrum of Michigan summer weather. In much the same
We must start out by apologizing to our loyal readers; we have been seriously slacking on Our Favorite Headlines… Well, not so much slacking as just really busy with other big and exciting projects. (Stay tuned!) If you have noticed our absence, please forgive us. And accept this post as an offering to make up
The weather has been hot, hot, hot in Michigan this week, which means that some of us may have been a little crankier than usual. If you fall into that category, we have two things to help lighten your mood this afternoon: First, it’s Friday! Second, it’s time for our favorite headlines of the week! Our roundup
TGIF! The first full week back at work after a short week can always feel so long, which is why we’re ending this one with a roundup that is nice and short. Our favorite headlines this week include an infographic with tips for nailing down your brand’s visual identity, a reality check on what might
The first long weekend of the year is finally here! (Well, almost…) We’re happy to help you make the transition from work mode to vacation mode with Our Favorite Headlines from this week. That is, if you haven’t already done so… If you have already checked out, maybe bookmark this one for next Tuesday –
By: Kim Farrow Let’s talk about big ideas. No, I don’t mean that invention you came up with in seventh grade but haven’t ever gotten around to actually inventing. I’m talking about your company’s ONE BIG IDEA. What is the Big Idea? Our version of the “One Big Idea” is a concept based on
Wednesday, May 17 has been designated DIPG Awareness Day in Michigan – a cause that holds a special place for many, including us at Extend Your Reach. DIPG (Diffuse Intrinsic Pontine Glioma) is a rare type of pediatric brain cancer that is found in the Pons of the brain stem. Each year, approximately 300-350 children
This week, we’re keeping our roundup short, sweet, and a little random. Our lineup has only three articles today, all on topics we feel pretty passionate about: First, the oft-varied claims about which marketing channel or idea has recently died; then, some easy-to-implement design tips for non-designers; and, finally, some proven ideas to help you












