Spring is upon us, which means it’s a great time for a little mental spring cleaning.
This week, our roundup is focused on giving you a fresh perspective – about brainstorming, your morning rituals, and even the way you think about print marketing.
Ready? Grab a cup of coffee or tea, and check out our favorite headlines from the week below:
Brainstorming Doesn’t Work–Try These Three Alternatives Instead
The Takeaway: In our busy world, it’s easy to get stuck in the same habits – even if they aren’t actually working for you. Sure, you might thrive on the energy that comes from a group brainstorm session, but it’s equally as important to give your brain quiet time to mull things over. These brainstorming alternatives are meant to find a healthy balance of both. And we can testify that they work – our marketing team has used both the sleepover and strolling methods on several occasions, with great results.
5 Habits of Successful People Before 8 a.m.
The Takeaway: Be honest, do you start your day by checking emails in bed? Unfortunately, what many of us think of as a productivity-booster has potentially to actually harm our productivity. By starting with email first thing in the day, we don’t give ourselves time to clear our minds, focus on the goals we hope to achieve in a given day, and create a plan of attack.
Instead of jumping right into work mode, spend time first thing focusing on your own well-being. Your morning rituals might be constrained by kids or an early meeting, but remember: it’s important to give at least a little time to yourself – even if that means a quick 5 minutes of meditation or stretching.
The Busier You Are, the More You Need Quiet Time
The Takeaway: Much like the first two articles in our roundup, this article from Harvard Business Review emphasizes something we get much too little of: silence. The business world has the tendency to glorify the “always-on” approach, where we’re constantly required to take in information and/or engage in some sort of conversation. Author Justin Talbot-Zorn argues that this approach is detrimental, and that we instead need to give ourselves time for silence, where we don’t feel pressure to come up with something to say or think. Talbot-Zorn points out that recent studies have shown that silence “restores the nervous system, helps sustain energy, and conditions our minds to be more adaptive and responsive to the complex environments in which so many of us now live, work, and lead.”
How can you put this into practice? Make time throughout your day to turn off the noise around you – commit yourself to pausing your music, putting your phone in another room in your house or apartment, and letting yourself sit in silence for a short period of time.
Cleverly Useful Bi-Directional Brochure: 60-Second Fold of the Week
The Takeaway: In short, don’t let preconceptions about print limit your creativity. There are countless ways to cut and fold paper to make your print pieces more attention-grabbing and engaging, and even to fit more content on a piece. As you’re conceptualizing printed pieces, consider how you might improve your pieces by playing with various layouts, formats, and folds. Just remember: don’t be motivated solely by “wow factor” – instead, make sure that format fits your message and brand.
Thanks for Submitting Your Résumé to This Black Hole
The Takeaway: Really, we’re just including this to give everyone a good laugh. If you’ve applied for any kind of job since 2004, you’ve probably gone through a similar experience as Brad. Our (terribly cliché) words of encouragement: Don’t let the résumé black hole get you down – we’re confident you’ll land just where you need to be.