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Monthly Archives: May 2015

A postage rate increase on First Class Mail, international mail, Standard Mail, Periodicals and package services will officially take effect on May 31, 2015. The increase was originally planned for April 26, but was delayed after the Postal Regulatory Committee (PRC) remanded proposed rates for Standard Mail, periodicals and package services back to the USPS.

Extend Your Reach, an integrated marketing services provider based in Grand Rapids and Lansing, MI, has been recognized by the United States Postal Service for its pairing of direct mail with marketing technology. Extend Your Reach is one of 20 companies in the United States that received the 2015 Mail Technology award from the USPS

At Extend Your Reach, we love to tell our customers about what a great opportunity direct mail presents, especially when integrated with new technologies. However, we’re also strong believers in the idea that anything worth doing is worth doing right. With that, we’ve compiled a list of what NOT to do in your next direct

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