solutions for
financial institutions

We offer a broad scope of services to help financial institutions of all sizes communicate with current and prospective customers. From statement processing to integrated marketing services, we’re focused on helping you achieve your goals – whatever they are.

Below is a brief look at our process.
For a deeper dive, contact us.

Identify


First, we’ll work with you to identify your objectives: Do you have a new product you’d like to promote? Do you want to increase revenue? Improve customer loyalty? Streamline processes?

Whatever your objectives, we’ll work with you to find a solution to match. Maybe it’s a highly-targeted direct marketing campaign, a new statement design, or a combination of both. Whatever it is, we won’t try to pitch you on services you don’t need – rather, we’ll help you find real solutions to your real challenges.

 

Prioritize


You may have noticed that, like you, we offer many different services. This means that our marketing efforts can get a little… complicated, at times. Do you ever feel the same way?

Once we’ve identified your goals, we’ll work with you to prioritize which products and services are most important based on the criteria you set. We’ll use the list to establish a plan and determine next steps from there.

 

Define


Your communication efforts are only as good as the people who receive it. Keeping that in mind, we’ll work with you to define your target audience(s). Based on your objectives, who should you be talking to? Who will need and/or want your products or services?

Then, we’ll work together to figure out the best way to reach those audiences.

 

Target


Through data, we’ll get to know your current and prospective customers. We’ll use a combination of your transactional data and big data, including demographics and psychographics, to segment your audience and create relevant, targeted messages for each group.

 

Execute


Once your audience is segmented, we’ll execute your marketing campaign from start to finish. We offer creative services, to act as a full-service agency or supplement the resources you already have. We’ll provide production, finishing services, and see your marketing efforts through to delivery and measurement.

In short, we’ll do the heavy lifting, then let you reap the rewards.

 

Our Services


Statement Processing

We offer solutions to deliver custom statements electronically or in print.

ONLINE STATEMENTS STATEMENT PROCESSING


Marketing Services

We provide integrated marketing services to help you meet customers and prospects where they are.

MARKETING TRANSPROMO EXPLAINED


Mail Services

We offer a wide variety of mailing solutions to help businesses like yours save money. Our priority: finding the smartest option for you.

PRESORT SERVICES

Partner with us to make every dollar count.

CONTACT US
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Extend Your Reach
4850 Kendrick Street, SE
Grand Rapids, MI 49512
Phone: 800.968.3737
Fax: 616.247.6853
4908 Contec Drive
Lansing, MI 48910
Phone: 800.887.1959
Fax: 517.887.2602